News has come out this morning that Halo developer Bungie has signed an exclusive 10 year publishing deal with Activision. The deal will give Activision exclusive worldwide publishing rights for all future Bungie games based on it’s new intellectual property. The deal also allows Bungie to stay independent and retain control of it’s new IP. Considering all the negative news lately surrounding Activision and the former Infinity Ward team, this was a much needed announcement. Hopefully Bungie has a better experience with the Activision than IW did.
We chose to partner with Activision on our next IP because of their global reach, multi-platform experience and marketing expertise,” said Bungie president Harold Ryan. “From working together over the past nine months on this agreement, it is clear that Activision supports our commitment to giving our fans the best possible gaming experiences.
Bungie has developed some of the most compelling and successful games, multiplayer experiences and thriving fan communities, and this alliance underscores our long-standing commitment to foster the industry’s best creative talent,” enthused Activision Blizzard COO Thomas Tippl. “Our unprecedented partnership with Bungie will enable us to broaden our pipeline of exciting new games as we continue to strengthen our industry position and pursue long-term growth opportunities.
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